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24 trends for 2024 magnifying glass over housing
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24 Trends for 2024

Dive into 24 Trends for 2024 Click here to download the presentation slides...
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November Survey Insights Report: Build-to-Rent Design & Amenities

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October Survey Insights Report: Bathrooms

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🔑🏠 4 Keys for Attracting Build-to-Rent Tenants

This summer, our New Home Trends Institute * got inside the minds of 6,000+ build-to-rent tenants we...
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Keep, Stop, Start: Selling High-Performance Homes

Most of us can agree that sustainability matters to consumers, but not all high-performance home...
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Four Ways to Transform the Primary Bedroom into a Private Oasis

As homes get smaller, we face the challenge of preserving privacy in the place where homeowners dress...
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The Art of Designing Vibrant 55+ Communities: Four Inspiring Examples

Developers have raised the bar on active adult community design, proving that there’s more to a great 55...
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Industry Pulse: ChatGPT’s disruption in real estate, rethinking the starter home, and more!

You can now shop for homes through Zillow’s new plugin on ChatGPT. [image: Zillow Group] For many,...
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Design Disruption: Architects’ Floor Plan Forecasts

Toss the tub, ditch the deck, and forget formal dining… Hundreds of architects* recently told us to...
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Keep, Stop, Start: Homebuilding's Health Kick

There are few places we see more divergence in strategy than in healthy home features. Just this month,...
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Small, but Mighty: Making the Most of Limited Outdoor Space

Over two-thirds of homeowners use their outdoor spaces multiple times per week, regardless of life stage...
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5.5% Is the Magic Mortgage Rate

Changing mortgage rates have driven home buying demand over the last 15 months. Rising rates from...
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Industry Pulse: Wild Ideas Breed Innovation

This temperature-regulating material could make homes 5%–10% more efficient. [image: mathisworks/Getty...
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The Light: Big Sales in Texas

This week, New Home Trends Summit attendees participated in our sold-out master plan tour of the Pecan...
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Keep, Stop, Start: Creating Communities That Will Thrive in 2023 and Beyond

In December 2022, the New Home Trends Institute team released our list of 23 consumer, home, community,...
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