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Survey Insights Reports

May Survey Insights Report: Future of Home Materials

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Navigating the Home Tech Landscape

As the homebuilding industry navigates the challenges of cost constraints,...
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Survey Insights Reports

April Survey Insights Report: Future of Production Housing

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More Minnesota homes are getting a glow-up with customizable exterior lights

As she turned the big 0-4 in August, McKinley Annoni is in what her mother calls her "little girl pink...
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What Mortgage Rates Soaring Past 7% Means for Buyers, Sellers and the Housing Market

What seemed unthinkable just a few months ago has come to pass — Freddie Mac’s benchmark mortgage rate...
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These Are the Five Hottest Kitchen Trends of October 2022

Whether expanding open living concepts or testing out new countertops, homeowners are introducing new...
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Survey Insights Reports

October Survey Insights Report: Value-Add Rooms

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Five Hot Kitchen Trends and Our Favorite Examples of Each

Trend 1: Eat-In Kitchen as a Space Saver 85% of homeowners would consider island seating in lieu of...
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Rethinking Home Design in a Challenging Market

As the market shifts, much of the industry is retooling – how are community planners and home design...
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Council Aims to Promote SFR-BTR Sector by Standardizing Its Terminology

An emphasis that “no one is living above or below” is among the key recommendations that a 20-member New...
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The Light: Standard Build-to-Rent Nomenclature: A Path to Greater Acceptance

20 members of our New Home Trends Institute’s Build-to-Rent council recently gathered to give the...
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6 Factors That Influence Builders’ Adoption of Modular Construction

Offsite construction is a viable option for homebuilding, but what should you know before getting into...
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Survey Insights Reports

September Survey Insights Report: Storage

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6 Hot Home Design Trends Shaping Top National Builders’ Features

It’s no secret that the COVID-19 pandemic spurred sweeping changes to how homeowners think about their...
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U.S. housing slump is here to stay. What does that mean for Utah, the West?

As the Federal Reserve continues to wage its war on record high inflation rates, it appears higher...
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