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Consumer Insights

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20 Trends for 2026

The past two years were about navigating uncertainty. Now, the housing industry...
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3Q25 US Custom Residential Architecture Index

Custom residential architecture activity slowing Our 3 main takeaways this...
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October 2025 Survey Insights Report: Marketing That Resonates

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June 2025 Survey Insights Report: Rethinking Home and Space in Today’s Housing Market

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May 2025 Survey Insights Report: Future of Home Design

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1Q25 US Custom Residential Architecture Index

Custom residential architecture project activity is flat sequentially in 1Q25; design demand declines...
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April 2025 Survey Insights Report: Kitchens

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Consumer confidence wavers amid economic uncertainty

Key Takeaways Consumer confidence declined in our March Household Sentiment Survey : Consumers grew more...
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Videos

Navigating Sales Strategies and the NAR Settlement

Want insight into how you can better meet customers where they’re at? We sat down with top-performing...
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March 2025 Survey Insights Report: Household Sentiment

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6 standout trends from IBS | KBIS 2025

Key takeaways Artificial intelligence is transforming the industry, with companies like Prophetic...
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February 2025 Survey Insights Report: Homebuying Insights by Decade Born

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4Q24 US Custom Residential Architecture Index

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January 2025 Survey Insights Report: Build-to-Rent Resident Survey

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Build-to-rent residents: cost-conscious and willing to move

Key takeaways More build-to-rent (BTR) residents consider themselves renters by preference compared to...
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