Consumer Insights
Survey Insights Reports
Download the May Survey Insights report.
Videos
As the homebuilding industry navigates the challenges of cost constraints,...
Survey Insights Reports
Download the April Survey Insights report.
Newsletters
1. Tech Corner Brookfield Residential was planning the Cira Collection right around the time the country...
Newsletters
Regardless of home type or target renter in build-to-rent (BTR) homes, there are a few design strategies...
Newsletters
A TikTok trend that delivers the goods: “Costco doors” Buying in bulk is fun until it comes time to...
Survey Insights Reports
Download the December Survey Insights Report.
Webinars
Are you ready to dive into 23 Trends for 2023? Tune into the New Home Trends Institute’s member-favorite...
Survey Insights Reports
Download the November Survey Insights Report.
Newsletters
In July, 85% of prospective new home buyers we surveyed said they would not buy a home if mortgage rates...
Newsletters
In a more competitive housing market, consumers believe in the advantages of master-planned communities...
Newsletters
Builders are stripping out features that they believe consumers don’t fully appreciate. Our DesignLens...
News
Research from the New Home Trends Institute shows which five new rooms (or room functions) architectural...
News
Regional mall operator Macerich reported strong leasing and cash flow metrics for its latest financial...
News
Are you building houses for rent? Or are you building houses to rent? There’s really no difference,...