Consumer Insights
Videos
Want insight into how you can better meet customers where they’re at? We sat...
Download the Household Sentiment report.
Reports
Download the Homebuying Insights by Decade Born report
News
Research from the New Home Trends Institute shows which five new rooms (or room functions) architectural...
News
Regional mall operator Macerich reported strong leasing and cash flow metrics for its latest financial...
News
Are you building houses for rent? Or are you building houses to rent? There’s really no difference,...
News
As she turned the big 0-4 in August, McKinley Annoni is in what her mother calls her "little girl pink...
News
What seemed unthinkable just a few months ago has come to pass — Freddie Mac’s benchmark mortgage rate...
News
Whether expanding open living concepts or testing out new countertops, homeowners are introducing new...
Reports
Download the October Survey Insights Report.
Newsletters
Trend 1: Eat-In Kitchen as a Space Saver 85% of homeowners would consider island seating in lieu of...
Videos
As the market shifts, much of the industry is retooling – how are community planners and home design...
News
An emphasis that “no one is living above or below” is among the key recommendations that a 20-member New...
Newsletters
20 members of our New Home Trends Institute’s Build-to-Rent council recently gathered to give the...
News
Offsite construction is a viable option for homebuilding, but what should you know before getting into...