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Painted Tree Master Plan

McKinney, TX

February 2026
Painted Tree Master Plan
Painted Tree is a 1,100-acre master-planned community in McKinney, Texas, developed by Oxland Group. At buildout, Painted Tree will deliver approximately 3,400 homes spanning townhomes, small-lot single-family, traditional single-family, build-to-rent cottages, and multifamily apartments, priced from the $300,000s to over $1 million. The site's natural assets, a 20-acre lake, 200-acre greenbelt, and 25 miles of trails threading through mature tree cover, formed the foundation for a placemaking vision centered on nature, walkability, and community. Ranked the among the 50 top-selling master-planned communities in the country every year since its grand opening in 2023 (per JBREC), Painted Tree demonstrates what is achievable when an infill opportunity meets a well-executed nature-forward vision.
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Painted Tree Master Plan
The community sits on an infill site surrounded by established jobs, top-rated schools, and retail along U.S. 380. The land had gone undeveloped for decades before Oxland took it under contract in June 2020 and closed in September of that year. Painted Tree is organized into three districts: Woodland, Lakeside, and Village. Prospective residents can choose from apartments, build-to-rent cottages, townhomes, and 40’ lots with rear loading single-family detached homes all the way to 70’ lots with semi-custom homes. Thoughtful segmentation means there’s something for everyone. In addition to the natural landscape woven throughout Painted Tree, community hubs offer a place to gather. The Village Trailhead and Outpost are two main amenity centers that have already opened; the third amenity center, the Lakeside Trailhead, is coming soon.
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Painted Tree Master Plan
Oxland closed on the land in September 2020, then moved through two major zoning cases with no opposition. The city of McKinney actively welcomed the project, and around the same time as acquisition, the city and county passed authorization to build the east-west road that bisected the site, a key infrastructure hurdle that had deterred prior developers. According to Oxland, this development was cash-flow positive within seven months of closing on the land. In 2025, Painted Tree entered its final phase and is practically built out.
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Painted Tree Master Plan
Oxland conducted a vision workshop early in the development process, arriving at themes rooted in connection to nature, the outdoors, walkability, and neighborly connection. The timing mattered; COVID had recalibrated what buyers wanted from a neighborhood, and Oxland leaned into that shift deliberately. The lake at Painted Tree is not a decorative amenity. It is the physical and emotional center of the community's identity, a destination that draws residents out of their homes and into shared space.
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Painted Tree Master Plan
Painted Tree's connection to nature goes beyond preserved open space. The development team engaged a senior horticultural consultant from day one to identify which woodlands to protect, which invasive species to clear, and which native plants to reintroduce.
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Painted Tree Master Plan
The work included deploying a 100-goat herd as an environmentally sensitive land-clearing method that became a signature story for the community. The result is a 200-acre greenbelt that anchors the community in resilient nature.
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Painted Tree Master Plan
NHTI research consistently shows that trails are a must-have amenity. They are popular among consumers, require minimal programming, and are an ideal way to connect with the outdoors and neighbors. Painted Tree has a 25-mile trail system that winds throughout all three residential districts, the amenity hubs, and open space.
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Painted Tree Master Plan
Preserving and restoring the natural beauty of the landscape creates an authentic atmosphere rather than one that feels overly manufactured or planned. The setting encourages discovery and offers a peaceful backdrop within an established city.
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Painted Tree Master Plan
The Village Trailhead opened as Painted Tree's first community amenity, establishing the tone for what was to follow. The open-air pavilion is lined with weathered wood, echoing the community’s nature-forward identity.
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Painted Tree Master Plan
Oxland could have gone with a traditional clubhouse but instead opted for “community hubs” that feel open and connected to the surrounding landscape.
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Painted Tree Master Plan
The Village Trailhead is a relaxed third place to dwell and converse while kids play at the playground, lawn, or pool.
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Painted Tree Master Plan
The pool curves around the lawn and is lined with Baja shelves for residents to lounge along. Oxland made a deliberate decision to just do two pools at Painted Tree rather than build one per neighborhood, anticipating that many residents on larger 50-, 60-, and 70-foot lots would have their own private pools. The second pool will be coming soon at the Lakeside Trailhead community hub.
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Painted Tree Master Plan
Strong segmentation means that the homes appeal to renters, first-time buyers, families, and empty nesters alike. The Village Trailhead leans into the family buyer with a large playground and…
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Painted Tree Master Plan
…a pump track. It is worth noting that Painted Tree’s marketing leans heavily into lifestyle shots, demonstrating not just what prospective residents will have access to, but what life will be like in this community.
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Painted Tree Master Plan
The Village Trailhead offers an opportunity to come together, either organically or through planned events.
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Painted Tree Master Plan
The Outpost opened in April 2025 as Painted Tree's second major amenity center, in the heart of the Lakeside District alongside the Painted Tree Lake. Inspired by national parks, the Outpost is designed to evoke a sense of discovery and wonder.
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Painted Tree Master Plan
The Outpost is the new place to gather, with concerts and parties on the covered porch, picnic tables and seating, play areas, and a food truck court. This hub also serves as the headquarters for the Community Engagement Team.
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Painted Tree Master Plan
The open-air pavilion ties together rustic and modern elements. The structure resembles the one found at the Village Trailhead, ensuring a consistent vision throughout the community.
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Painted Tree Master Plan
This amenity is not just a place for gathering and events. It’s also a retreat and extension of the home where residents can enjoy the cross breeze while being nestled among the trees.
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Painted Tree Master Plan
The name, Outpost, feels very appropriate when you come across this watch tower. The multi-story structure functions as both a children’s playground and community landmark where residents can enjoy views over the tree canopy.
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Painted Tree Master Plan
The Lakeside Trailhead, shown here in a conceptual rendering, is positioned on the shore of the 20-acre lake and represents Painted Tree's final major amenity investment. The amenity will include a fire pit terrace, pool, and covered pavilion.
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Painted Tree Master Plan
Painted Tree offers both for-rent and for-sale housing. Their rental options include a build-to-rent single-family collection, a built-to-rent cottage/duplex collection, and luxury apartments that starts as low as $1,500 per month. The for-sale housing spans from the $300,000s to over $1 million across nine builders.
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Painted Tree Master Plan
Smaller product types include townhomes, like what is seen here by CB Jeni and…
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Painted Tree Master Plan
…small lot, alley-loaded detached homes like what is seen here by David Weekley Homes (starting in the high $300s). The developer understands that not everyone will be a family buyer or a move-up buyer. Thoughtful product segmentation increases absorption and gives more residents a foot in the door to a great community.
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Painted Tree Master Plan
Every builder operates within community-wide design guidelines covering brick percentage, roof pitch, and material mix, producing a cohesive streetscape. However, these design guidelines are not meant to be restrictive. Oxland brought in trusted builders who have a great track record in the market, so, the developer often defers design decision making to the builders. The model home seen here is by Trophy Signature, who delivers homes starting in the mid $500s.
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Painted Tree Master Plan
On the higher end, Painted Tree offers semi-custom and luxury production homes that start in the high $700s. Southgate Homes, seen here, offers premium homes on big lots with lake views.
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Painted Tree Master Plan

Product type
Masterplan

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Landscape Architects

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Developers

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JBREC Consultant

Bryan Lawrence
Senior Vice President
Dallas, TX
blawrence@jbrec.com

Location

2579 Dockside Dr
Phone number
Region Texas
State Texas
City McKinney
Zip Code 75071